Fast development cycles are differentiator

Just started reading Cringley’s Pulpit and found this from August…

What Google WILL do is roll-out incremental products at a blinding pace. Not long ago, PayPal co-founder Max Levchin explained to me that rapid development is an important key to market dominance.

“What you want to do,” he said, “is listen to your customers and bring out every two weeks improved versions that would each take your competitor two months to complete. That’s when you are on a rocket — they can’t keep up so they can’t compete. They lose hope and pretty soon you have the market pretty much to yourself.”

I don’t think there is a greater competitive differentiator than this.

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